NBC hit for more than four decades

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Possible Answers:

SNL.

Last seen on: Wall Street Journal Crossword – September 21 2022 – Business Liquidity

Random information on the term “SNL”:

Broadway Video is an American multimedia entertainment studio founded by Lorne Michaels, creator of the sketch comedy TV series Saturday Night Live and producer of other television programs and movies. Broadway Video also held the rights to much of the pre-1974 Rankin-Bass library and Lassie from 1988 to 1996 before they sold the rights to Golden Books Family Entertainment (now owned by NBCUniversal/Universal Pictures via DreamWorks Animation/Classic Media).

Lorne Michaels, who launched Saturday Night Live in 1975, produced several television specials under the banner of Above Average Productions before incorporating Broadway Video in 1979. Michaels took the company’s name from its location at 1619 Broadway in the historic Brill Building in New York, New York. Initially, the company’s principal activity was videotape post-production. One of its main clients was NBC, which hired Michaels to produce and edit Best of Saturday Night specials that aired in prime time. The specials and other comedy and musical projects helped Broadway Video grow “from a one-room operation into a first-class production company, the foundation of a small empire.”

SNL on Wikipedia